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Complete Your Multi-Channel Strategy
We Scale Products and Brands Globally Through the Unique Fusion of TV Infomercials & Strategic Digital Marketing
Leadership Experience
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We are Brand Creations, a pioneering force specialising in Direct-to-Consumer (DTC) product sales and brand growth. Our expertise lies in the innovative fusion of Direct Response Television (DRTV) and strategic Digital marketing.
We call this the D² Model and it combines the extensive influence of digital marketing with the persuasive pull of DRTV infomercials. This pioneering strategy propels products and brands into new channels, significantly amplifying their reach and impact.
Our mission is simple, yet powerful: to fast-track the global scaling of products and brands across all DTC and retail channels.
We call this the D² Model and it combines the extensive influence of digital marketing with the persuasive pull of DRTV infomercials. This pioneering strategy propels products and brands into new channels, significantly amplifying their reach and impact.
Our mission is simple, yet powerful: to fast-track the global scaling of products and brands across all DTC and retail channels.
Our Approach
01
Pioneers in Direct Response TV Advertising
With 25 years of experience and reach across 50+ countries, we connect with over 2 billion shoppers through live shopping and engaging short and long-form TV infomercials.
02
Experts in Digital Marketing & eCommerce
Data-driven and customer-focused, we leverage the full spectrum of digital media channels to launch and scale products and brands.
03
Creative Content That Converts
Our in-house team produces captivating content for TV and digital campaigns, tailored to engage specific audiences and drive results.
04
Product, Supply Chain & Distribution Muscle
With partners in 50+ countries, we drive every DTC and B2B channel with local knowledge and distribution. We have developed an extensive global supply chain network, enabling us to manufacture a broad range of consumer products.
Partnering with Tupperware® to drive new channel growth and brand evolution
Brand Creations operates as Tupperware’s exclusive partner and distributor in the UK, responsible for the development of all channels of growth, all branded content and all product distribution. The application of Brand Creations’ unique D² model has revolutionised Tupperware’s previous reliance on home party sales. The introduction of the new Tupperwaredirect.co.uk, combined with targeted DRTV infomercials and dynamic social content, has driven rapid sales growth and brand evolution.
Beyond the UK, Brand Creations is working with Tupperware in over 30 other countries, each following the same successful pattern. The Tupperware brand is evolving: the brand’s outstanding product quality and ability to reduce food wastage is being brilliantly showcased to new audiences in new channels with new content, all around the world.
Beyond the UK, Brand Creations is working with Tupperware in over 30 other countries, each following the same successful pattern. The Tupperware brand is evolving: the brand’s outstanding product quality and ability to reduce food wastage is being brilliantly showcased to new audiences in new channels with new content, all around the world.
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